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Luis indicates that the key is to use the tools that social networks and other online media - which will be the heart of our marketing strategy - offer us. Digitally transforming our marketing means automating, maximizing and working at the top of the technical capacities offered by the market. For Luis, these tools are divided into seven major areas or pillars: The 7 pillars of digital transformation 1. Inbound Marketing: Content marketing such as blogs, Uruguay Phone Number List podcasts and videos, which captures the customer's attention by offering value-added information on topics of interest, which then generates the sale. 2. Outbound Marketing: Conceptually, this is the marketing of a lifetime, but using social networks and new technologies. Its methodology is based on the product, its qualities and benefits and aggressively Uruguay Phone Number List attacking the potential client to close the sale.

CRM: The CRM is the most technological tool of these seven pillars and represents the system you use to control the relationships between your company and its customers . In Uruguay Phone Number List the case of Shopify, the CRM tools are already integrated into your online store. At Shopify we want to give you all the technological facilities for your ecommerce to succeed! Interactive Guide: 7 Steps to Open an Online Store with Shopify Creating your online store is no longer a matter of a few. With Uruguay Phone Number List Shopify you can have your own business in a matter of minutes. And you know what? You are 7 steps away from achieving it. Includes 14 day free trial link! 4. Sales Scrum: An iterative and incremental methodology based on the "Agile" and Execution principles.

Conceived to manage sales funnels, avoiding the most common errors in the processes, improving effectiveness and predictability. 5.Social Selling: This is the power of social media ! Social selling combines and Uruguay Phone Number List brings together the techniques that have been developed to use social networks as a sales tool, lead generation and brand building. 6. ProductMarketing: The marketing product is the rationale - the set of ideas, arguments and strategies - behind the creation of a product aimed at being sold to a specific target of potential customers. That is to Uruguay Phone Number List say: We do not create products to create them, but we create products for a specific public that can consume them. 7. Sales Enablement: It is the training of our sales teams.